Top 30 Digital Products To Sell Online for Passive Income | Ideas & Tips

Imagine waking up to a notification that someone has purchased a pack of printables you made about a year ago. How awesome is that?

A digital product is anything that can be created, sold, and accessed through online avenues like computers and smartphones.

It can take various forms, such as software applications, e-books, online courses, digital art, music, videos, podcasts, and more.

Digital products have one significant advantage: the ability to sell repeatedly without constant reinvention.

With the allure of digital products in mind, let’s dive into the best products to sell online, each offering flexibility, passive income, and financial independence.

“The Digital Product industry is limitless when it comes to the types of products that can be created, you are only limited by your own imagination…”

The Best Digital Products To Sell Online

Here are some of the best digital products you can sell to make money online:

  1. Printable Wall Art: With the rise of interior design enthusiasts and home decorators, printable wall art is in high demand. Create stunning designs that can be instantly downloaded and printed by customers.
  2. Digital Planners: With people increasingly going digital with their planning, digital planners have become a must-have. Offer customizable templates for productivity, goal-setting, and organization.
  3. eBooks: Whether it’s fiction, self-help, or educational content, e-books are still a popular choice for a wide readers. Write and sell your own digital books on platforms like Etsy.
  4. Online Courses: Share your expertise by creating online courses. From photography to marketing, people are eager to learn new skills from the comfort of their homes.
  5. Stock Photos: Photographers can monetize their talent by selling high-quality stock photos. These images are in demand for blogs, websites, and social media.
  6. Social Media Templates: Help businesses and individuals elevate their online presence with professionally designed social media templates. Offer pre-made graphics for Instagram, Facebook, and Pinterest.
  7. Website Design Themes: If you have web design skills, create templates for websites, landing pages, and blog layouts. Save businesses time and money by offering pre-made designs that can be easily customized. Although a bit more work to make than many types of templates, if you’re familiar with or willing to learn website design, the income potential here is huge!
  8. Digital Invitations: As traditional invitations are becoming less common, digital invitations are gaining popularity. Design and sell customizable templates for weddings, parties, and other events.
  9. Lightroom Presets: Photography enthusiasts and professionals are always looking for ways to enhance their images. Develop and sell Lightroom presets that can be easily applied to photos for a cohesive aesthetic.
  10. Digital Patterns: Crafters and DIY enthusiasts are always searching for unique patterns for their projects. Design digital patterns for knitting, sewing, crocheting, and other crafts.
  11. Resume Templates: They are in high demand and can be created in something as simple as Google Docs. Many people are more than willing to pay for a resume template to get them started to relieve some of the stress job hunting can bring on.
  12. Budget Spreadsheets: With the cost of living rising fast, many people are looking for way to budget more carefully.
  13. Savings Tracker: With the increased focus on budgeting and finance lately, people are being more intentional with how they save and spend their money.
  14. Pregnancy Journals: One of the self-care activities that has become especially popular lately is journaling! Journals in many different niches, including pregnancy journals, are selling extremely well right now.
  15. Masterclasses: Masterclasses are easy to create, and usually only involve one video that solves a particular challenge your customer is facing.
  16. Fonts: There is a great niche to be in, especially if you take advantage of upcoming holidays and trends to start making sales quickly!
  17. Product Mockups: Businesses buy product mockups for all sorts of products, from physical products like t-shirts and coffee mugs, to digital products like online courses and eBooks.
  18. Stickers: Both printable and digital stickers are doing extremely well right now! There are multiple sub-niches within both those categories as well, including planner stickers, or thank you stickers for businesses.
  19. Business Logos: When they’re just starting out many businesses can’t afford to pay graphic designer to create a custom logo, so consider selling some pre-made templates that businesses can DIY.
  20. Invitation Templates: Invitation are one niche that tends to stay consistent throughout the year, just make sure you’re including a variety of holidays/themes in your designs!
  21. Affirmation Cards: Daily affirmations are another mental health and wellness tool that has gained a lot of popularity lately (you’re a rocket star!)
  22. Digital Paper & Patterns: Digital paper can be used from everything from mixed media art to phone wallpapers and so more! This is another niche than stays consistent all year round, especially if you release products that relate to upcoming holidays and seasons.
  23. Software Applications: Creating and selling software applications, whether for productivity, entertainment, or business purposes, can yield substantial profits. As businesses and individuals rely heavily on technology, the demand for innovative software solutions continues to grow.
  24. Podcasts and Audiobooks: The demand for audio content continues to grow, with podcasts and audiobooks being widely consumed. Content creators can sell access to exclusive content or offer subscriptions.
  25. WordPress Plugins: For those skilled in coding, creating and selling WordPress plugins can be a profitable venture. These add-ons enhance the functionality of websites and cater to WordPress users worldwide.
  26. Data and Analytics Report: Businesses thrive on data-driven insights. Selling data reports and analytics can be appealing to companies seeking to make informed decisions.
  27. Digital Marketing Services: Offering digital marketing services, such as SEO, content marketing, and social media management, can be a profitable venture for marketing experts and agencies.
  28. Subscription Boxes: Digital subscription boxes deliver exclusively digital content regularly to subscribers. These can range from digital magazines to software bundles and provide a recurring revenue stream.
  29. Meal Plans and Recipes: Health-conscious individuals are always on the lookout for nutritious meal plans and recipes. Selling these digitally can cater to the growing health and wellness market.
  30. Online Games and Gaming Add-ons: The gaming industry continues to grow, with an increasing number of gamers looking for exciting online games and gaming add-ons.
Where To Sell Digital Products

Now that you know what digital products sell well, where can you sell them?

  • Your Website: This is the best place to sell your products if you want control over branding, pricing, and distribution.
  • Etsy: Are you thinking of selling printables, digital artwork, or craft patterns? If so, Etsy is the ideal marketplace.
  • Social Media: Platforms like Instagram, Pinterest, and Facebook offer the opportunity to showcase your products and services to a worldwide audience.
  • Upwork: If you are selling digital services like graphic design, you can scout for gigs on Upwork to make extra cash.

There are many digital products that sell well online. I hope these digital product ideas have helped inspire you to take action and create profitable digital products that you can sell online!

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